Our story

SWAG is an urban movement in Ibiza that represents versatile and outspoken people. We offer a mix of different kinds of urban music combining the best Hip Hop beats, Latin, Raeggaton, Trap or whatever we want. Our movement embraces all kind of crowds that want to experience the latest urban hits. Our fashion style includes heels, kicks, caps, tees, high couture… dress to impress!

Swag is the only dance club in Ibiza that hosts international DJs and live performances exclusively within the urban culture, 7 nights per week.

The 1000 capacity club is in the centre of Playa d’en Bossa, surrounded by hotels, beach clubs and unsurprisingly… the beach! The club has 3 different VIP areas, a stylish DJ booth that can host two DJs at once for B2B sessions and a stunning lighting/visual system.


The Music
Swag is the reference point for urban music in Ibiza. We have a roster of talented DJs and A-list guest DJs with the skills to represent Swag’s unique musical ethos. Our live performers are the best representatives of our culture and movement. Swag is guaranteed to satisfy all multi-genre music lovers.

The Events
The club works with international promoters and brands within the urban music movement. Swag also has an in-house production team that produces international touring events for the Swag brand.


How does Swag connect to the world ?

Offline and online. Our offline activity is focused on our events, pre-parties, advertisement campaigns, flyers and guerrilla promotional teams all over the island. Our online activity and digital promotion is managed by our social media channels, websites and social network working with the most influential players in our scene.


The goal of Swag Ibiza
We’re well on our way to achieving our biggest goal and that is to create a place where people can experience a different Ibiza. Swag is the future of Ibiza, elegant and fresh sounds that everyone can enjoy!